Category Sales

Three Keys to Selling with Confidence

salesSales is a field with many ups and downs. Some days may feel overwhelming and unproductive. Other days may feel like you’re the best sales person on the planet. How you get through the bad days and celebrate the good days depends on your motivation and confidence. Here are three keys to selling with confidence.

#1 Be enthusiastic

It’s really important to be enthusiastic and excited about:

* Your business – You have a unique opportunity to make something completely yours. You get to set the goals and achieve them on your own terms. This is something to celebrate and be thankful for. Each day presents new opportunities.

* The products you sell and the company you represent – You chose this company and their products for a reason. Hopefully, you feel one hundred percent confident and proud to represent them. If not, consider a new company to work with. If you’re not confident about the products it will be tough to sell them.

* Your selling opportunities – Each new connection you make is a selling opportunity. It’s important to celebrate them. Maximize them with enthusiasm. Be grateful for the opportunity and share the joy.

* Your prospects and customers – Your customers and prospects are to be treasured. Each one offers the potential for income today, tomorrow and ten years down the road. Treat them with the enthusiasm they deserve and they’ll reward you.

* Your abilities – You have tremendous business-building abilities. While some days may be more difficult than others, celebrate your strengths and embrace them with joy and enthusiasm.

#2 Know your products

It’s essential to know your products thoroughly. Know all the features of each and every one. Know the benefits of each and every product too. Know how you can use one product to upsell or cross-promote another. For example, if a customer is interested in a mixing bowl, perhaps they’re interested in some professional mixing tools too. When you know your products inside and out, you’ll be able to sell with confidence.

#3 Know your prospect

Who is your customer or potential customer and what do they want? People buy for emotional reasons. They buy because a product is going to solve a problem for them. It’s going to make them look/feel better. It’s going to make their life easier. It’s going to give them more respect, authority, and credibility and so on.

When you study your prospects you’ll be better able to position your products to them. You’ll know what benefits to stress and how to pitch them. You’ll be able to sell with confidence.

Confidence comes naturally – sometimes. Other times you have to fake it ’til you make it. Find your strengths, be prepared and remember to celebrate your successes. Be grateful and enthusiastic about all you have going for you.

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    Five Steps to Direct Sales Success

    Interested in becoming a direct sales consultant? It’s a great business successroadmodel choice for many. It provides a number of the benefits of owning your own business without many of the drawbacks. Before you sign up with a direct sales company, take these five steps. Once you’ve worked your way through this process, you’re ready for your own direct sales business and tremendous success!

    #1 Analyze your strengths and weaknesses. What are you good at? What are you not so skilled at doing? What do you find uncomfortable? Where are you in your element? Spend some time answering these questions either on paper or in your head.

    The answers may surprise you. They are also incredibly important to your overall success as a direct sales entrepreneur. For example, if you love talking in front of groups but dislike administrative tasks, then you’ll know better how to position your business. You’ll know that the party aspect of your business will be great. You’ll also know that you may want to hire an administrative assistant to manage those tasks.

    #2 What are you interested in? There are direct sales businesses for just about every type of product. Make a list of your interests before you start searching for your ideal company. The more enthusiastic you are about your products, the better you’ll sell them.

    #3 Attend direct sales parties. Spend some time attending various direct sales parties. In fact, if you can connect with other direct sales consultants this is a great learning opportunity. You can learn the ins and outs of the business. You can learn more about particular direct sales companies. And you may find a good mentor in the process.

    #4 Brush up on business-building skills. Spend some time reading not only about direct sales but also about owning your own business. There’s a lot to learn. Study selling skills. Study time management advice. Study organizational information like cash management and bookkeeping too. Setting your business up right in the beginning will help you avoid mistakes later on.

    #5 Take a look at the money. How much do you have to invest? How much do you want to make? You’ll likely need a small investment to get started as a direct sales consultant. Do you have money set aside? If not, start saving now. You’ll probably only need a few hundred dollars to get your starting inventory. Once you’re up and running, how much do you have to invest in new inventory and products?

    Also take a look at your income goals. This is important. Setting financial goals helps you stay motivated. It also helps you plan. For example, if you know you want to make $24,000 in your first year and you know that the average party earns $1000 then you know you need to have at least two parties a month. This is important information.

    Once you’ve worked your way through these five steps and are confident with your answers and what you’ve learned, it’s time to find that perfect opportunity. Start researching direct sales companies and find the one that’s right for you.

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      Sell or Be Sold

      Sell or Be Sold: How to Get Your Way in Business and in Life


      Sell or Be Sold
      By Grant Cardone
      Greenleaf Book Group
      Retail Price $24.99
      Amazon Price: $16.46

      Book Description: 

      Whether it’s selling your company’s product in the boardroom or selling yourself on eating healthy, everything in life can—and should—be treated as a sale. And as sales expert Grant Cardone explains, knowing the principles of selling is a prerequisite for success of any kind.In Sell or Be Sold, Cardone breaks down the techniques and approaches necessary to master the art of selling in any avenue. You will learn how to handle rejection, turn around negative situations, shorten sales cycles, and guarantee yourself greatness. Cardone will also teach you the success essentials of

      •    Selling in a bad economy
      •    Overcoming call reluctance
      •    Filling your pipeline with new business
      •    Staying positive, despite rejection

      With the experience of a seasoned sales vet at the helm, Sell or Be Sold will change the way you perceive the sale—and life.



      This is a nice reminder about taking action and continuing to be active.  The author reminds us that regardless of what your plan of action or your goal is, step one is always to get committed/sold. If you can’t be sold on your idea, you should cut your losses and move onto something else.  Cardone believes that we are all “in sales” in one way or another, whether it is product or an idea.  He is obviously an aggressive salesman and a person that makes things happen. He sure lit a fire under me!

      ~Reviewed by Grey C.



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